A new trend appears “babushka” – Do you dare to try it?

Surely you are no stranger to the image of singer A $ AP Rocky appearing with a scarf around his head looking like a genuine Russian grandmother last year. The scarf from the Gucci fashion house made the image of A $ AP appear thick on the newspaper the next day and it was called babushka. A $ AP also appears often when shopping and when performing with this babushka scarf, perhaps he is eager to promote it enthusiastically. Speaking on iD UK magazine about costumes at the Gucci event, the male singer said “I really just want to show off this babushka scarf to everyone. I think it’s perfect. I feel that I look more handsome wearing this scarf. And I want to encourage the boys to tie up the babushka scarf too because it’s a pretty cool style. ”

First appeared on the fashion catwalks of Mary Katrantzou and Christopher Kane in 2017 but it wasn’t until Gucci, Balenciaga, Vetements or Versace together introduced this scarf in their collections in 2018 that the new babushka scarf really shines in bringing attention to the fashion trends of the world. Babushka has appeared in the street style of fashion followers in the spring-summer fashion week in early 2018. And gradually its frequency of appearance has also increased significantly from men to women.
Vetements’s Demna Gvasalia proved that the babushka scarf did not belong to every woman’s privilege by combining with a cool-cool male cap. Gucci uses silk material with colorful floral prints, Versace contrasts the concept of “grandmother” of this scarf when combined with beret hats and sexy, trendy designs. Balenciaga still has chic-office style, bold office designs paired with babushka scarf for modern and stylish office girls.

Babushka scarf is a traditional Russian scarf. This scarf often appears in Europe in general, Russia in particular in the countryside and is often used by older women, so in English, the word “babushka” indicates old women in Russian. And this word is gradually used to talk about the scarf as well as the trend coming from this fairy tale country.

Currently, babushka scarf is designed with many different materials, but mainly silk with unique colors and prints, contributing to “rejuvenating” the image inherent in the old age of this scarf.

The essence of fashion is to embellish things that belong to the past to make it better suited to the present and the future, and a babushka scarf is a concrete example of this. Designers are always creative to find new things to bring to their customers, so we should not “betray” them and try it once to experience this style!

Comment