Air Max 95’s 20-year journey and the classic transformation with Nike Air Max Ultra Jacquard and Ultra Women

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In the early 1990s, Nike revolutionized the entire sport of running using the world’s most unique technology, the Air Max. However, a period of 5 years later, the stormy development was gone and instead the slowdown as well as products from other brands threatened to compete for market share. And Nike decided to reform and refresh the Air Max technology to take it to new heights. And at that time, the board of management decided to assign the responsibility of a very young talented designer, Sergio Lozano, to take charge and make a breakthrough like never before. He didn’t disappoint the executive board.

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His creativity “smashed fear” helped him bring to market the Nike Air Max 95, a unique difference. The uniqueness is that the Nike Air Max 95 is not like its predecessor. A completely new innovation at the time and it completely changed the thinking about Nike at that time. Different colors, different materials, different shoe structures and especially the Air technology are seen more clearly than ever. 4 years of dedicated tribute, designer Lozano has confirmed his name and imagination to a new level.

ULTRA OUTSOLE – Super base (Super in the word superman: alludes to an extraordinary, here explains the completely different base)

The special feature of the Air Max 95 outsole at that time was that Lozano drew design inspiration from the human spine with extremely light weight and absolute flexibility.

Marking the past 20 years, Nike decided to launch two Air Max 95 commemorative versions with two completely new versions: Air Max 95 Ultra Jacquard and Air Max 95 Ultra for Women. Both are the products of the most experienced and knowledgeable design team of the first AM 95, the shoes that have a foundation to change a lot of related things by Lozano, a pioneer in innovation .

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DESIGN INSPIRATION NIKE AIR MAX 95 ULTRA JACQUARD

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Nike Air Max 95 is a symbol of freedom in thinking as well as how to realize ideas. Designer Ben Yun knows the AM 95 product very well and he remembers a time 20 years ago and said: “I trained by learning how to create products from creators with sketches. This is the basic and most important creative step in creating shoe products. However, Lozano broke the traditional norms, which inspired me. “ And Ben Yun sees Nike in Oregon as a home to unleash the most limitless creativity, a place to do the impossible.

Air Max 95 is not the first project of Ben Yun, this is a product that PWD Ben Yun has to invest efforts to make a difference for a very successful product. Must make something new, different than what was before on the so familiar shoes. Typical for its innovative design is the Air Max 95 Engineered Mesh. However, to say the most prominent, the Air Max 95 Ultra Jacquard is well deserved.

With AM 95 Ultra Jacquard is a real improvement from upper to outsole. Different from Lozano’s spirit of upper design, Yen took advantage of Jacquard weaving and knitting technology to create a seamless upper layer, without patching or adding other materials. And simplify the upper with just a separate layer. Next, the state-of-the-art Flywire technology was adopted to upgrade to the 95th version. Flywire technology plays an extremely important role when it comes to protecting the wearer’s feet from the inside out and it is perfect in coordination with. upper Jacquard.

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The end result is that the AM 2015 Ultra Jacquard products are raised to a new level, meeting the combination of technology and demanding fashion aesthetics.

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DESIGN INSPIRATION NIKE WOMEN’S AIR MAX 95 ULTRA

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For Nike Air Max Ultra Women, we get really excited when the Designer has created legendary Nike sneakers. Roshe Run undertook the rebuilding project of Nike Air Max 2015 for women this time.

Dylan Raasch’s talent is undeniable as his Brand has been associated with Air Max Thea as well as Roshe One (Roshe Run).

Dylan’s design spirit and philosophy is that minimalism, so the Nike Air Max 2015 Ultra will truly stand out in that style. Dylan intends to create a simpler product than his ancestor Air Max 95. However, the design of the product is still as primitive as possible. But one thing special is that Dylan wants to minimize the details and the proof is that he is ambitious to remove the Air on the toes on this Air Max Ultra 2015 product.

The color scheme remains traditionally with main colors such as blue, gray, black and somewhat seductive and softer.

Air Max 95 Ultra for women has completely transformed the spirit when the design, color scheme has become soft, no longer rough and tough like the Air Max 95 before.

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Air Max Ultra Jacquard and Air Max Ultra Women 2015 products will be launched on June 17. Marking the 20th anniversary of a revolutionary and game-changing product. Nike’s ambition is extremely great when it wants to bring Air Max 2015 to a new level, convincing loyal fans and Nike fans to add admiration.

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And you, Nike Air Max Ultra Jacquard and Ultra for women can convince you, don’t forget to let EACHSHOES know your opinion.

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