StockX opens its first reality store in New York – a big step forward for the sneaker distribution industry

Stock X – the largest online sneakers exchange today has just announced the opening of its first physical storefront, thereby marking a big step forward for the sneakers distribution industry.

This strategy of StockX is considered a very important milestone in the history of the sneakers industry in general, and the sneakers distribution system in particular in the world. For the first time, an extremely reputable, practical store intermediates sneakers for buyers and sellers to trade products in the safest and most convenient way.

Specifically, according to the information coming from @ jluber31 StockX CEO, StockX’s first physical store will be opened at 237 Lafayette Street, followed by five delivery stores in New York, Los Angeles, The Netherlands and London. This will be the place to exchange and sell 100% new streetwear sneakers, clothing and accessories, in addition to providing more legit checking services and also a payment service. With this business model, sellers can reduce delivery costs and eliminate intermediary steps to receive money earlier. Buyers, on the contrary, will be 100% protected from counterfeiting, incorrect goods as advertised, and unable to sell out after placing orders with the seller.

Obviously, after many years of extremely effective online operation, StockX realizes a great demand from users to open a physical store, in order to increase the level of trust every time they trade goods as well as check products. . With the increasing demand for sneakers and hypebeast products today, the role of regular retail stores is becoming less. Instead, the present time will be the game of C to C (customers to customers), which means that customers will make transactions with each other. Of course, this form has many potential disadvantages such as the level of mutual trust, product’s authenticity, geographical distance, difficulty in payment … The establishment of StockX store in New York will solving almost all of the above problems, in addition it also opens a new era for product distribution, a true C-to-C trading floor for the community of “players” in the world. gender. Clearly StockX is at the forefront of this game.

In addition, the store development will demonstrate the ability of itself because, when showing an expansion in size and power over rivals like GOAT or The Holy Grail. Thereby increasing the trust and reliability in the eyes of consumers. Most likely, StockX is also working towards its own development strategies, like creating a huge fan base, performing collabs with other brands. A store (and maybe a lot more later) will make these StockX plans more viable than ever.

However, there are many doubts that this StockX store is really necessary or not? Currently, thanks to the development of the Internet, e-commerce and modern technology, people are gradually turning to the forms of mortal-and-mortal business (roughly translated as a form of online trading, without doors. specific goods). This StockX strategy is considered to go against the current development, especially when Stock X has developed a perfect Online system.

What do you think about this issue? Is StockX’s physical store well-received by the community? Please share your thoughts for EACHSHOES.

Readers do not forget to follow the news about sneakers and streetwear that are constantly updated on the website and fanpage of the company EACHSHOES in the near future.

Photo source: Internet

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